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Rolls-Royce teases first SUV… Project Cullinan

Known as Project Cullinan, the first ever SUV by Rolls-Royce has been teased with the iconic brand announcing it will begin testing in the Arctic Circle after Christmas.

ROLLS-ROYCE’S PROJECT CULLINAN is continuing apace with the brand releasing two teaser images of its first-ever “all-terrain, high-sided vehicle”. As of today, Rolls-Royce has begun testing its new SUV on public roads around the world. The Rolls-Royce SUV follows on the heels of the Bentley Bentayga.

According to a short statement, Rolls-Royce said “Advocates of the marque have been shown the first engineering mule built for the development of the new all-wheel drive suspension system, as well as those created to test the all-new aluminium architecture that will underpin all Rolls-Royces from 2018 onwards”. 

Testing will continue after Christmas when Project Cullinan will head ot the Arctic Circle to undergo durability and traction testing. Later in 2017, it will travel to the Middle East to “endure the highest of temperatures and challenging desert conditions”.

“This is an incredibly exciting moment in the development of Project Cullinan both for Rolls-Royce and for the patrons of luxury that follow us around the world,” comments Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars. “Bringing together the new four-wheel drive system and the new ‘architecture of luxury’ for the first time sets us on the road to creating a truly authentic Rolls-Royce which, like its forebears, will reset the standard by which all other luxury goods are judged.”

Rolls-Royce Project Cullinan teased


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Isaac Bober

Isaac Bober