Advertising on Practical Motoring
At practicalmotoring.com.au we’re not only passionate about giving readers unbiased and hard-hitting road tests, we’re also about helping advertisers connect with our readers. We have a whole host of advertising packages to help you get your message across. And while we never sell editorial to get advertising – that’s a definite no-no for us – we are keen to offer imaginative and creative ways for you to tell readers just why your product is the best and why they should be buying it. And because we are a completely digital publication we are ideally placed to help your business grow. Why do we say this? Well, according to the latest Neilsen Australian Automotive Report, the internet is the place for researching and identifying potential new and used cars.
Almost 75% of the car buyers surveyed by Nielsen said that they used online media as part of their pre-purchase research process. And more and more people are also using mobile devices, including smart phones, laptops and tablets to do their research and that’s why practicalmotoring.com.au is fully responsive. And that means, no matter what device you’re viewing it on it’ll look great. Sixty-two per cent of respondents in the survey said that they used their desktop computer to perform pre-purchase research, compared to 64% who cited laptops as their number one tool for finding out about different cars.
Here at practicalmotoring.com.au we understand the digital space and we would love to work with you to get your message out there.Alongside traditional tiles, banners and buttons, we also offer a wide range of innovative and active advertising options and we’re always ready to listen to your requirements so we can tailor-make packages for you.Get in touch with us at email@example.com so we can arrange to discuss options and show you our Media Pack.