Car News

New MINI launched

The new MINI made its worldwide debut yesterday at MINI’s UK production plant in Oxford and features all-new vehicle architecture, refreshed design and a range of new engines.

Even if you squinted you’d still be able to pick this new MINI as a, well, MINI although this new model is all-new from the ground up. Launching in Europe (Spring 2014), the new car, MINI says, “offers an enhanced standard specification, an extensive range of options to allow customers to adapt the car to their individual style, higher comfort levels, comprehensive safety technology including pedestrian protection and more innovative networking technology. Longer and wider than its predecessor, the new model provides more interior space for both the driver and passengers. Extensively revised suspension technology, reduced weight and increased rigidity have intensified the typical MINI go-kart feeling”.

Commenting on the new model, Peter Schwarzenbauer, BMW Group’s board member for MINI, BMW Motorrad, Rolls-Royce, Aftersales BMW Group said: “MINI is an inspiration for trend-setters and creative spirits the world over. And with our latest generation of MINI Hatch, we want to excite once again. To ensure the new generation of MINI Hatch is as successful as its predecessors, we have made just subtle modifications to its design. But beneath the outer skin is a brand-new car with state-of-the-art technologies seen for the first time at a small car”.

There’s no word on pricing yet, or precisely when the new MINI will arrive in Australia, but we’ll keep you posted.


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Isaac Bober

Isaac Bober