The 2016 Rolls-Royce Dawn has been revealed officially online ahead of its debut at the Frankfurt Motor Show later this week.

ACCORDING TO THE PRESS guff, the 2016 Riolls-Royce Dawn “promises a striking, seductive encounter like no other Rolls-Royce to date, and begins a new age of open-top, super-luxury motoring. Dawn is a beautiful new motor car that offers the most uncompromised open-top motoring experience in the world. A true four-seater, it will be the most social of super-luxury drophead motor cars for those who wish to bathe in the sunlight of the world’s most exclusive social hotspots”. So, it’s not a car for the likes of you and me, then. Shame.

Rolls-Royce claims the thing is the “sexiest Rolls-Royce ever built”. And they might be right, but that might also be damning the thing with faint praise, too. Oh, and we can’t resist running this line from Rolls-Royce boss Torsten Müller-Ötvös: “ Like Eleanor Thornton, thought by many to be the inspiration behind the Spirit of Ecstasy, the Rolls-Royce Dawn will itself prove to be the muse that leads its owner to believe that at the start of the day, anything is possible”. Blurgh.

2016 Rolls-Royce Dawn revealed

Contrary to media speculation, the new Rolls-Royce Dawn is not a Wraith drophead. 80% of the exterior body panels of the new Dawn are newly designed to “accommodate an evolution of Rolls-Royce’s design language and to encapsulate highly contemporary, four-seat super-luxury drophead architecture”.

The Rolls-Royce Dawn maintains Rolls-Royce design principles – 2:1 wheel height to body height, a long bonnet, short front overhang, a long rear overhang, a tapering rear graphic and a high shoulder line. The roof can be raised in 22 seconds at speeds up to 55km/h. The “beating heart and soul of any Rolls-Royce motor car” is the twin-turbo 6.6-litre V12 which makes 420kW at 5250rpm and 780Nm at 1500rpm.

We’ll wait until Frnakfurt reveal before going into more detail, because the press release for this digital unveiling truly was a waste of time. Sorry, Rolls-Royce.

2016 Rolls-Royce Dawn revealed


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