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Proton Pick-Up Concept revealed

Proton has revealed an Exora-based Pick-Up Concept at the Alami Proton Carnival 2015 last weekend, although sadly there are no concrete production plans for now.

PROTON USED TO offer the front-wheel drive Jumbuck ute and now it looks to be dipping a toe back into the water with the reveal of its Pick-Up Concept. But before you get your hopes up, Proton’s design boss, Azlan Othman told Malaysian website that, “Looking how successful the Jumbuck was, there’s no reason for us not to look at segments where we were once profitable”. He also said there were no production plans. For now.

The Pick-Up Concept is based on Proton’s people mover, the Exora which is front-wheel drive only, as is this concept. While most utes are built on ladder frames, this Pick-Up Concept, if it went into production would be in same vein, meaning a monocoque chassis, as the Honda Ridgeline or even our own Commodore Ute.

The bonnet looks to have been inspired by the Ford F-150 Raptor as has the grille, with only the long strip through the middle of it muddying the look. The ute bed look similar to the Ssangyong Actyon and, being a front-drive ute, the carrying capacity wouldn’t be huge. Mostly, though, the body is just a chopped up Exora.

So, what do you think, do you like the look of the Proton Pick-Up Concept?

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8 years ago

I’m from Malaysia but i dont trust the quality.We are force to buy the brand cause its the chepest.CKD imports are very expensive.Please think over not because of looks and pricing but quality if you dont mind a little more.
8 years ago

I’m Malaysian
too! During early day Proton do have
quality issue, over the time they have improve. The new Proton car IRIZ, Suprima
S, Preve, Exora SP much better.

8 years ago

With it being a proton I wouldnt be surprised if they did actually try to make it out of concrete 😂

Isaac Bober

Isaac Bober