The Peugeot 206 is the brand’s best-selling car of all time and to celebrate its 20th anniversary, Peugeot has recreated its iconic ‘Sculptor’ TV ad converting an Ambassador into a 208 GTi…
THE PEUGEOT 206 was launched as a hatchback in 1998 and had racked up more than 5.4 million sales by the end of 2005. Impressive. Indeed, the 206 remains as Peugeot’s best-selling car ever with global sales topping 8.3 million.
The 206 turns 20 this year and to celebrate, Peugeot, which recently purchased the Ambasador brand in India, yes, they’re still being built in India, has taken the opportunity to recreate one of the world’s best TV automotive commercials. The Sculptor was filmed in Jaipur, India, in 2003 and showed a bloke crashing and bashing his Ambassador until it looked like the Peugeot 206 he’d seen in a newspaper ad. Only they cheated, see, the dented car in the ad is actually a dented 206…
Until now. The 20th anniversary celebration was a collaboration between Peugeot and Top Gear with the aim of turning an Ambassodor into a 208 GTi. Peugeot had engineering students at Ajeenkya D Y Patil University in India take a Hindustan Ambassador and turn it into 208 GTi. They followed the process laid out in the TV commercial to the letter, only swapping out the car crushing Elephant for a digger.
If you want to look at the process behind the conversion, then check out TopGear. And below is the original Ad:
