The 2015 Fiat 500X has been launched in the UK overnight via a performance by world-renowned magician Dynamo in front of 1000 guests.

UNDER THE BANNER ‘The Power of X, Fiat UK employed stage magician Dynamo to make the Fiat 500X appear on stage in front of 1000 guests. Fiat will now take its 500X on the road around the UK to drum up business for the baby SUV – a staggering 71,000 people have already registered their interest in the thing.

Fiat 500X launched by Dynamo the magician

Watch the video here. Be warned, it’s a little drawn out with plenty of, er, unnecessary build-up. Indeed, skip to around 3 minutes to get into the action.


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