Hyundai sub-brand Ioniq will launch in Australia next year with an all-electric crossover called the 5.

Hyundai has launched an all-new sub-brand, Ioniq, which will debut new flagship electric vehicles on an all-new electric-vehicle platform.

The brand and its inaugural model will arrive here next year.

In total, three new models will join Ioniq showrooms by 2024/25, using simplified numerical badge naming; even numbers for sedans, wagons and sports cars, and odd numbers for SUVs. The first model will be the Ioniq 5, a crossover SUV inspired by the 45 concept car from the 2019 Frankfurt Motorshow.

In 2022, the Ioniq 6 will join the lineup, styled with lines and inspiration of the Prophecy concept electric sports sedan. Then, in 2024, the Ioniq 7 SUV will lob.

Is Ioniq coming to Australia? A spokesperson for Hyundai Australia confirmed that the brand and the Ioniq 5 crossover will launch here in 2021, we believe the rest of the lineup announced will follow suit.

While the new sub-brand, which will sit alongside Hyundai models on showroom floors, has teased sketches of models in its announcement, we are yet to see the near-production version of each. We have no doubt, however, that styling will be cutting edge and adopt many new technologies such as LED lighting arrays and complex production techniques to make the models stand out among any vehicle on the road. This is the movement for Hyundai vehicles, too.

All Inioq models will sit on the new Electric Global Modular Platform which brings up to 800volt fast charging (100km in four minutes fast), long-range driving, spacious packaging ability, and new-age connected technologies.

The current Hyundai Ioniq, a hatchback available in hybrid, plug-in and full-electric guises, does not sit on this platform, and also will not form part of the Ioniq showroom. We can also pencil out the Kona EV, which likewise remains a Hyundai model and not an Ioniq model.

The move is all part of the Hyundai march into a future of alternative energy vehicles (and keeping some traditional combustion). The South Korean manufacturer is planning to launch 16 new electric vehicles in the near future and become a smart mobility solution provider.

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Alex Rae

Alex Rae brings almost two decades’ experience, previously working at publications including Wheels, WhichCar, Drive/Fairfax,, AMC, Just Cars, and more.


  1. Interesting inverse side crease in the European spy shots. Haven’t seen a high to low one before. Might be camo but I don’t think so. A lot bigger overall than it looks too. The original Ioniq BEV was a very good set of compromises undermined by the price point. I wonder how much this will be? $78k?

    1. Consider the average SUV ICEV retail price and double it to achieve a price in line with the average EV margin above ICEV.

      That difference would buy a lot of petrol or diesel fuel and recommended servicing for an ICEV before breaking even.

      However, for suburban driving ignoring the price premium, EV is worthwhile just to lower exhaust pollution emissions for public health reasons.

  2. That will be interesting, if they can be somewhere near the Tesla S3XY families range and performance with a substantially reduced price tag then the EV marketplace will become more of a buyers market.

    1. Please ignore manufacturer’s claimed EV range, there are variable factors that reduce the often quoted theoretical range on a fully charged battery pack, like;

      * On board system does not allow discharge below 10%
      * Charging above 80% regularly is not recommended as it reduces battery life

      • Electrical energy is discharged by air conditioning and heating, running lights,weight of passengers and luggage, hills, highway speeds and similar.

      From my research, varying model to model, you can discount quoted range by 30% to start and then by the other variable factors that will change depending on variable conditions.

      Add a trailer, for example a caravan or heavy boat, and whatever the real range potential might be discount another 50%.

      Maybe in future battery technology will improve and retail price of an EV will be competitive with the equivalent ICEV.

      I hope so, but note as well that over 80% of electricity in our world’s largest interconnected grid is generated using fossil fuels: coal, gas, diesel, biomass/wood, uranium/nuclear. And it is more fuel efficient to burn liquid fossil fuel in an internal combustion engine than to generate electricity with fossil fuels producing the steam to drive the steam turbines (or hydro) driving generators.

  3. Did you read about the Tesla 3 owner who drove Highway One around Australia, he discovered that the best range fully charged (not recommended to charge above 80% regularly as it lowers battery life, as does regular rapid charging) was achieved driving just above 80 KMH.

    No doubt the road trains were impressed.

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