05
Aug
2020
Land Rover loses Defender trademark fight
High court dismisses JLR’s case to trademark Defender design, Ineos pushes ahead with Grenadier. Jaguar Land Rover has lost an appeal to copyright a trademark on the original Defender design and put a roadblock in front of new start-up manufacturer Ineos. The appeal to the UK’s high court was dismissed
20
Dec
2019
Land Rover invests in new off-road performance arm Bowler
Bowler has been acquired by JLR, giving the British carmaker a new arm to build performance off-roaders.
16
Dec
2019
The new 2020 Land Rover Defender is dog-proof
Land Rover has created a robo paw to make sure its rough new 2020 Defender is dog-proof.